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Author by : Jennie Lee Rupertus
Languange Used : en
Release Date : 2000
Publisher by :
ISBN : OCLC:45182937
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Author by : Jennie Lee Rupertus
Languange Used : en
Release Date : 2000
Publisher by :
ISBN : OCLC:45182937
...
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Author by : Arvind Singhal
Languange Used : en
Release Date : 2012-12-06
Publisher by : Routledge
ISBN : 9781135669430
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change....
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Author by : Lauren B. Frank
Languange Used : en
Release Date : 2021
Publisher by : Springer Nature
ISBN : 9783030636142
This Open Access book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication that incorporates social change messaging into entertaining media. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication offers new opportunities including transmedia and digital formats. However, making media can be a chaotic process. The realities of working in the field and the rigid structures of scholarly evaluation often act as barriers to honest accounts of entertainment-education practice. In this collection of essays, experienced practitioners offer unique insight into how entertainment-education works and present a balanced view of its potential pitfalls. This book gives readers an opportunity to learn from the successes and mistakes of the experts, taking a behind-the-scenes look at the business of making entertainment-education media....
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Author by : Arvind Singhal
Languange Used : en
Release Date : 2003-12-08
Publisher by : Routledge
ISBN : 9781135624552
Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists....
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Author by : Arvind Singhal
Languange Used : en
Release Date : 1996-10-01
Publisher by : Ohio State University Press
ISBN : 0821411500
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Author by : Arvind Singhal
Languange Used : en
Release Date : 2003-12-08
Publisher by : Routledge
ISBN : 9781135624569
Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists....
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Author by : Douglas Bourn
Languange Used : en
Release Date : 2022-01-27
Publisher by : Bloomsbury Publishing
ISBN : 9781350192836
This book introduces students to education as a vehicle for social change. Douglas Bourn begins by providing historical context of how education has been linked to social change around the world and moves on, in the second section of the book, to discuss potential theoretical and conceptual frameworks for thinking about education for social change. The third sections covers how social change has been explored and promoted within different areas of learning, including schooling, youth work and higher education. The fourth section looks at the opportunities and challenges for promoting education for social change and reviews current international initiatives including those of global citizenship and climate change. Key theorists are introduced throughout the book including bell hooks, Dewey, Giroux, Gramsci, and Freire. Each chapter begins with an opening question and ends with bulleted concluding points, questions for discussion and a further reading list. The book includes a foreword written by Tania Ramalho (State University of New York, USA)....
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Author by : Chima E. Onuekwe
Languange Used : en
Release Date : 2015-12-21
Publisher by : FriesenPress
ISBN : 9781460264249
Entertainment-education methods have been used for centuries to impart knowledge, traditions, and moral guidance. Today, researchers are discovering the power of entertainment-education strategies to affect the outcomes of socio-political and economic development programmes including health and education. Entertainment-education for Health Behaviour Change: Issues and Perspectives in Africa is a collection of essays from some of the leading scholars in entertainment-education, including writers from South Africa, Nigeria, and the United States. Chapters cover a wide range of application and strategies for entertainment-education, from mass media campaigns to participatory communication for behaviour change in health interventions including polio eradication and HIV/AIDS. Through reviews of past programmes and discussions of areas of potential research, these scholars highlight an emerging approach that is set to change health education and behaviour change strategies around the world. Peer Reviewers Professor Lucia Dura of the University of Texas at El Paso, USA; John Riber of Media Development International, Tanzania; Dr. Akashorun Lekkan, Lagos State University, Ojo, Nigeria; Dr. Julita C. Maradzika, Health Promotion specialist, University of Zimbabwe; Dr. Chinyere Okam, Theatre for Development specialist; and Dr. Okidu Onjefu, Development Communication specialist, Caleb University, Lagos, Nigeria....
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Author by : Trine Petersen
Languange Used : en
Release Date : 2004
Publisher by :
ISBN : OCLC:847454384
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Author by : Arvind Singhal
Languange Used : en
Release Date : 2012-12-06
Publisher by : Routledge
ISBN : 9781135669423
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change....